Our products create fun in-real-life socially shareable experiences and through varying degrees, gamify certain social situations by offering frequent yet unpredictable rewards. Promotions can be created where the value can change dynamically; redemptions and value exchanged are automatic; analytics track the customer journey; and trust is enforced via a blockchain.
The activation and redemption of a promotion or reward occurs on Ethereum's blockchain. Goldenticket uses a blockchain to facilitate transactions between all parties without the need for any mutual trust (or even awareness). In most cases, the end-user is entierly unaware of this feature and will not need any special knowldge of web3, crypto, wallets, or smart contracts to engage.
The platform is built for hyper-local environments, where the consumer must be physically located to receive and redeem.
Promotions generally include some sort of ephemeral (& optionally anonymous) social engagement with others.
Once activated, the promotion presents something of real value to the consumer (e.g., a product or discount).
"Just run it up the flagpole and see who salutes it"
The promotions web dapp (decentralized web app) is a reward and measurement system for consumer attention for in-real-life promotions or advertisements. The interactions are easy to create, easy to fulfill, easy to redeem, and easy to measure. User engagement is very simple: there is nothing to download, no login, nor a website or app to remember.
Brands or sponsors receive measurable value directly from the customer via attention. Locations receive additional customer traffic and are immediately paid for redeemed rewards. Referrers are also immediately paid for driving traffic to a location. Customers receive something of value. It’s a win-win-win-win.
"Simplicity is the ultimate sophistication"
Leonardo da Vinci